Reviews

Books

It's Not a Home Run, but an RBI Double Isn't Bad

National Review

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April 17, 2022

A review of Pedro Mauro's book about how the Dodgers used analytics to become champions

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Business

Lights, Camera, Action!

Seeing--and solving--your problems through a different lens

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Business

Not How but Who

The right way to cater to customers is to cater to the right customers.

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Business

Self-Defeating Practices

Can marketing executives do more than lunch?

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Business

Man or Machine

If you look only to technology for solutions, you'll miss the human factor.

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