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Business
Customer Value, Customer Focus, Customer Satisfaction
Our Customers Expect "Total Transaction" Quality. So That's What We'd Better Be Building.
The Journal for Quality and Participation
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September 1, 1990
It's not just the product. It's the overall customer experience.
More Articles
Business
Down With the Internal Customer
The concept of "The Internal Customer" is harmful to your Quality efforts. It must go.
Business
Missing the Point--Again
Most efforts at internal branding put the cart before the horse.
Business
Better Never Than Late
This is a brilliant business strategy, if I do say so myself.
Business
If Your want Your People to Buy-in to Change
Making the case for the need to do some Selling if what you want is Buy-in
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